Fully autonomous shopper conversations, transparent performance metrics

The team at Goodlight AI has been up to some incredible things. Starting 2026, we will begin to share our progress every month - so you know what to expect in the coming months.

Always on, 1:1 conversations with your shoppers

Over the last few months, we have sent almost a million emails out to loyalty shoppers. With open rates hovering around 45%, our intent-based messaging infrastructure has been instrumental in driving new sales from your loyalty base.

At of January 2026, our emails are completely autonomous: our models decide when to send a shopper an email and what to talk about. All the while carrying your brand voice.

Transparent and live reporting on email performance

What gets measured gets improved. Personalized emails are only as good as the sales they drive. Our impact measurement models are now live: sales performance from your 1:1 emails are compared against a Control Group to answer the question: “How much more in sales did we do, compared to if we had continued down our current path?”

The Goodlight AI dashboard now helps you identify the impact of the emails we send—how they improve your purchase rates, repeat visits, and spending.

A business dashboard you can trust

Business decisions need to be made in time - you can't wait three weeks for someone to collect the data, so you can make an informed decision. The Goodlight AI revenue dashboard is a simple, clear way to see how a store is doing. In one screen, you can quickly check if sales are going up or down and how different parts of the store are performing. It turns lots of complex data into easy charts and numbers so teams can understand what is happening and decide what to do next.

Do you operate multiple banners? We've got your back.

Previously, you could filter revenue metrics by store. Now, you can also view performance across all your banners. This lets you measure each banner, store, and Store Director from one central place.

Our vision is simple: every retailer, no matter their size, should have the same quality of tools as the biggest players in the world—and a partner who obsesses over their success. That’s what we’re building with Goodlight AI, and we’d love for you to be a bigger part of it this year. Reply if you’d like to try a new use case, bring Goodlight into more stores, or simply see what’s possible now.