AI THAT UNDERSTANDS SHOPPERS

Intelligent personalization engine for retail chains

No more generic weekly ads. Goodlight AI sends the right message to the right shopper at the right time, to keep them coming back for more.

Request a pilot for your stores

Our team of experts has worked with 100+ retail brands

We use your POS and loyalty data to create a complete view of each shopper. Our AI models predict when they’ll return and what they’re likely to buy next.

The result: more trips, more spending.

The result: more trips, more spending.

Retail marketing is broken

Designing offers based on gut-feel is destroying your brand value. Loyalty programs are glorified margin-killers.

Promotions are vendor-driven, ignoring what customers want

Brands and vendors decide which products to discount, not customer preferences.

Offers fail to account for customer buying behavior

Loyalty customers are treated the same, programs typically send the same offers to every shopper.

POS data is not used to reveal shopper preferences

POS data is stored and forgotten—never leveraged to learn what customers want, leading to lost sales and margins.

POS data is stored and forgotten—never leveraged to learn what customers want.

key finding

Focus on repeat visits, not basket size

Our analysis of 1 million+ transactions shows that shoppers who make more trips spend more, even when their basket size is low.

Access our findings

Why Us

How personalization drives profits

Drive profits with personalization

blurred speeding car representing fast turnarounds

Advanced segmentation

Our algorithm creates six advanced segments based on shoppers' buying frequency and spends, so you know which shoppers to focus your energies on.

Advanced segmentation

Our algorithm creates six advanced segments based on shoppers' buying frequency and spends, so you know which shoppers to focus your energies on.

Persona generation

State-of-the-art machine learning techniques identify customer personas based on what they buy, so you can push offers that they truly care about.

Personalized outreach

We combine all the customer intelligence to design the specific and personalized message that will bring the shopper back.

Explore our platform

Forecast items and next purchase dates

Our AI identifies products shoppers are likely to buy in their next purchase, and when that purchase is likely to be.

How it works

Start engaging with your customers in weeks, not months

Our implementation is fast. Our machine learning process learns from millions of POS and loyalty data points to get your first personalized emails out in weeks.

Schedule a free consultation

Create your single source of truth

Our team of experts reviews your transaction logs and loyalty setup to design a centralized data store that acts as the backbone of our machine learning models.

Create your single source of truth

Our team of experts reviews your transaction logs and loyalty setup to design a centralized data store that acts as the backbone of our machine learning models.

Craft your customer segments and personas

Our machine learning models uncover key customer segments and personas based on their purchase behavior and cart composition, to design effective recommendations.

Craft your customer segments and personas

Our machine learning models uncover key customer segments and personas based on their purchase behavior and cart composition, to design effective recommendations.

Connect deeply with your customers

Our AI models design personalized content and reach out to your shoppers at just the right time, to bring them back and spend more with you.

Connect deeply with your customers

Our AI models design personalized content and reach out to your shoppers at just the right time, to bring them back and spend more with you.

Create your single source of truth

Our team of experts reviews your transaction logs and loyalty setup to design a centralized data store that acts as the backbone of our machine learning models.

Create your single source of truth

Our team of experts reviews your transaction logs and loyalty setup to design a centralized data store that acts as the backbone of our machine learning models.

Craft your customer segments and personas

Our machine learning models uncover key customer segments and personas based on their purchase behavior and cart composition, to design effective recommendations.

Craft your customer segments and personas

Our machine learning models uncover key customer segments and personas based on their purchase behavior and cart composition, to design effective recommendations.

Connect deeply with your customers

Our AI models design personalized content and reach out to your shoppers at just the right time, to bring them back and spend more with you.

Connect deeply with your customers

Our AI models design personalized content and reach out to your shoppers at just the right time, to bring them back and spend more with you.

Client Results

Real results with bottomline impact

Our personalized emails increase repeat purchases and shopper spend, without impacting your marketing budget.

186% increase in email open rates
Goodlight AI's machine learning algorithms understand shopper behavior and create personalizations that increase open rates by 186%.
29% increase in weekly trips
Shoppers who receive a personalized email through Goodlight AI make 29% more trips to the store.
23% increase in weekly spend
Shoppers receiving a personalized nudge through Goodlight AI also spend almost a quarter more per week.

186% increase in email open rates
Goodlight AI's machine learning algorithms understand shopper behavior and create personalizations that increase open rates by 186%.
29% increase in weekly trips
Shoppers who receive a personalized email through Goodlight AI make 29% more trips to the store.
23% increase in weekly spend
Shoppers receiving a personalized nudge through Goodlight AI also spend almost a quarter more per week.

21% increase in weekly spending within two months of deployment

Goodlight AI sent half-a-million emails within two months of deployment, helping increase weekly spend by 21% within loyalty shoppers.

Read the full case study

The sales results are real. Goodlight AI is one of the best business decisions we made in 2025.

John Stanze, Director of Operations

Our Core Values

Our team reflects the core principles of our founding team.

We drive results

We will go to war to achieve the right ROI for you.

We keep it simple

We let AI and automations do all the work for you.

We keep it transparent

We will give you the good news and the bad.

We’re here to answer your questions.

Our team comes from grocery, retail, e-commerce, and AI/ML domains. If you can't find the answer you're looking for, reach out to us for a free consultation.

01/

Who is GoodlightAI for?

GoodlightAI is for multi-store food retail chains generating over $250M in annual sales. A wide range of independent retailers use GoodlightAI to improve their customer engagement and reverse post-pandemic sales and gross margin trends.

02/

I already have a loyalty program. Why do I need this?

Today's loyalty programs are not designed for customer preferences. They send generic offers to all customers without leveraging purchase data. GoodlightAI works with or replaces your existing loyalty program to personalize the outreach and help you increase sales without losing margin.

03/

Can you integrate with my existing systems?

We can integrate with your POS, ERP, and data warehouse. If you work within spreadsheets, we can set up the database infrastructure to pull from your spreadsheets periodically.

04/

How long does it take to get started?

Typically, it takes 4-6 weeks to get started. The timeframe may change depending on the data sources you use, your POS and ERP systems, and team members involved.

05/

How do I get started?

Just hit the green button on this page to find a time to talk to us. Since every implementation is custom, we need to run a discovery session to understand level of effort.

06/

What is the expected investment and ROI from the GoodlightAI platform?

ROI varies based on current sales volume and level of effort to establish the AI foundation to generate the insights to build the offers. In most cases most retailers will spend less than $16k per store/year (plus set-up fees) and can expect a 5x-10x ROI.

01/

Who is GoodlightAI for?

02/

I already have a loyalty program. Why do I need this?

03/

Can you integrate with my existing systems?

We can integrate with your POS, ERP, and data warehouse. If you work within spreadsheets, we can set up the database infrastructure to pull from your spreadsheets periodically.

04/

How long does it take to get started?

Typically, it takes 4-6 weeks to get started. The timeframe may change depending on the data sources you use, your POS and ERP systems, and team members involved.

05/

How do I get started?

Just hit the green button on this page to find a time to talk to us. Since every implementation is custom, we need to run a discovery session to understand level of effort.

06/

What is the expected investment and ROI from the GoodlightAI platform?

01/

Who is GoodlightAI for?

02/

I already have a loyalty program. Why do I need this?

03/

Can you integrate with my existing systems?

We can integrate with your POS, ERP, and data warehouse. If you work within spreadsheets, we can set up the database infrastructure to pull from your spreadsheets periodically.

04/

How long does it take to get started?

Typically, it takes 4-6 weeks to get started. The timeframe may change depending on the data sources you use, your POS and ERP systems, and team members involved.

05/

How do I get started?

Just hit the green button on this page to find a time to talk to us. Since every implementation is custom, we need to run a discovery session to understand level of effort.

06/

What is the expected investment and ROI from the GoodlightAI platform?

Interested in testing a store?

Talk to our experts to see if Goodlight AI is the right choice for you. Get your custom report in two weeks.

Interested in testing a store?

Talk to our experts to see if Goodlight AI is the right choice for you. Get your custom report in two weeks.

Interested in testing a store?

Talk to our experts to see if Goodlight AI is the right choice for you. Get your custom report in two weeks.

Retail marketing is broken

Promotions are vendor-driven, ignoring what customers want

Offers fail to account for customer buying behavior

POS data is not used to reveal shopper preferences

Focus on repeat visits, not basket size

How personalization drives profits

Drive profits with personalization

Advanced segmentation

Advanced segmentation

Persona generation

Personalized outreach

Forecast items and next purchase dates

Start engaging with your customers in weeks, not months

Create your single source of truth

Create your single source of truth

Craft your customer segments and personas

Craft your customer segments and personas

Connect deeply with your customers

Connect deeply with your customers

Create your single source of truth

Create your single source of truth

Craft your customer segments and personas

Craft your customer segments and personas

Connect deeply with your customers

Connect deeply with your customers

Real results with bottomline impact

186% increase in email open rates

29% increase in weekly trips

23% increase in weekly spend

186% increase in email open rates

29% increase in weekly trips

23% increase in weekly spend

21% increase in weekly spending within two months of deployment

Our Core Values

We drive results

We keep it simple

We keep it transparent

We’re here to answer your questions.

Interested in testing a store?

Interested in testing a store?

Interested in testing a store?