Goodlight AI, LLC Privacy Policy
Effective date: August 8, 2026
Goodlight AI, LLC ("Goodlight AI," "Company," "we," "us," or "our") provides software, AI-powered products, websites, and related services for businesses, including retail and marketing automation use cases. This Privacy Policy explains how Goodlight AI collects, uses, discloses, and protects personal information when individuals visit Goodlight AI websites, interact with communications, request demos, use Company products or services, apply for roles, or otherwise engage with Goodlight AI.
Scope
This Privacy Policy applies to personal information collected by Goodlight AI through:
Company websites and landing pages.
Product and application interfaces controlled by Goodlight AI.
Sales, customer support, and business development interactions.
Marketing communications, webinars, events, and surveys.
Job applications and recruiting processes.
This Privacy Policy does not apply to third-party websites, services, or platforms that Goodlight AI does not control, even where links appear on Company properties.
Information Collected
Goodlight AI may collect the following categories of information, depending on the nature of the interaction:
Information provided directly
Name, business email address, phone number, title, employer, and other contact details.
Account credentials and authentication information.
Billing, payment, and transaction-related information.
Communications, feedback, survey responses, support requests, and other content submitted to Goodlight AI.
Information submitted in connection with demo requests, sales inquiries, partnerships, or recruiting.
Information collected automatically
IP address, browser type, browser settings, device identifiers, operating system, language, referring URLs, and approximate location derived from IP.
Usage data such as pages viewed, links clicked, session activity, timestamps, and feature interaction data.
Log, diagnostic, crash, performance, and analytics information.
Cookie, pixel, local storage, and similar technology data as described in the Cookies and Tracking Technologies section.
Information from third parties
Goodlight AI may receive personal information from:
Customers, prospects, partners, or service providers.
Identity, fraud prevention, and security providers.
Analytics, advertising, and marketing partners.
Public sources such as company websites, professional profiles, or business directories.
Integration partners and platforms that users choose to connect to Goodlight AI services.
Where Goodlight AI processes data on behalf of a business customer, the customer’s agreement with Goodlight AI may govern that processing.
How Information Is Used
Goodlight AI may use personal information to:
Provide, operate, maintain, secure, and improve products and services.
Create and manage accounts, authenticate users, and provide customer support.
Process transactions, invoices, and payments.
Communicate about services, updates, security alerts, support matters, and administrative notices.
Respond to inquiries, schedule demos, and manage business relationships.
Personalize website content and user experiences.
Monitor performance, troubleshoot issues, prevent misuse, and protect systems.
Conduct analytics, research, testing, quality assurance, and product development.
Send marketing communications where permitted by law, subject to available opt-out rights.
Evaluate candidates and manage recruiting.
Comply with applicable laws, regulations, legal processes, and contractual obligations.
Establish, exercise, or defend legal claims.
Goodlight AI may aggregate or de-identify information and use such information for lawful business purposes.
Legal Bases for Processing
To the extent applicable under U.S. state privacy laws or other laws that reference processing grounds, Goodlight AI may process personal information based on one or more of the following:
Performance of a contract or taking steps at the request of the individual before entering into a contract.
Legitimate business interests, including operating, securing, improving, and marketing Goodlight AI services.
Consent, where required or obtained.
Compliance with legal obligations.
Protection against fraud, security incidents, and other harmful, deceptive, or unlawful activity.
Where consent is the basis for processing, consent may be withdrawn as permitted by law.
Cookies and Tracking Technologies
Goodlight AI and its service providers may use cookies, SDKs, pixels, local storage, and similar technologies to:
Keep users signed in and remember preferences.
Understand website and product usage.
Measure campaign effectiveness.
Improve functionality and performance.
Support security and fraud prevention.
Users can typically manage cookies through browser settings. Blocking certain cookies may affect functionality.
Marketing and Identity Resolution
When you visit or log in to our website, cookies and similar technologies may be used by our online data partners or vendors to associate these activities with other personal information they or others have about you, including by association with your email. We, or service providers acting on our behalf, may then send communications and marketing to these email addresses, subject to applicable law.
You may opt out of receiving this advertising by visiting Retention.com’s opt-out page.
How Information Is Disclosed
Goodlight AI may disclose personal information to the following categories of recipients:
Service providers that support hosting, infrastructure, analytics, payment processing, communications, customer support, security, and other business operations.
Professional advisors such as lawyers, auditors, consultants, and insurers.
Affiliates or related entities under common ownership or control.
Integration partners or third-party services at a user’s direction.
Government authorities, regulators, courts, law enforcement, or other third parties where required by law or where reasonably necessary to protect rights, property, safety, or the integrity of the services.
Parties involved in a corporate transaction such as a merger, acquisition, financing, reorganization, bankruptcy, sale of assets, or due diligence process.
Goodlight AI does not sell personal information for monetary consideration. Goodlight AI also does not share mobile opt-in or SMS consent data with third parties for their own marketing purposes.
Customer Data and Processor Role
In many cases, Goodlight AI processes personal information contained in customer data only on behalf of and under the instructions of its business customers. In those circumstances:
The customer is responsible for providing required notices and obtaining any necessary permissions.
Goodlight AI acts as a service provider, processor, or comparable role under applicable law.
Requests relating to customer-controlled data should generally be directed to the relevant customer.
Data Retention
Goodlight AI retains personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:
Provide services and maintain accounts.
Comply with legal, tax, accounting, and reporting obligations.
Resolve disputes and enforce agreements.
Detect, prevent, or investigate security incidents or other misuse.
Retention periods vary depending on the type of information, the context in which it was collected, and applicable legal requirements.
Data Security
Goodlight AI uses reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, loss, misuse, alteration, or disclosure. No method of transmission over the internet or electronic storage is completely secure, and absolute security cannot be guaranteed.
International Transfers
Goodlight AI is based in the United States and may process personal information in the United States and other countries where Goodlight AI or its service providers operate. These jurisdictions may have data protection laws that differ from those in a user’s state, province, or country.
Where required, Goodlight AI will use appropriate safeguards for cross-border transfers.
U.S. State Privacy Rights
Depending on the individual’s state of residence and subject to legal limitations and exemptions, individuals may have rights to:
Confirm whether Goodlight AI processes their personal information.
Access personal information.
Correct inaccurate personal information.
Delete personal information.
Obtain a copy of personal information in a portable format.
Opt out of targeted advertising, sale, or certain profiling activities, where applicable.
Appeal a decision relating to a privacy rights request, where applicable.
Limit the use or disclosure of certain sensitive personal information, where applicable.
Goodlight AI will not discriminate against individuals for exercising privacy rights in a manner prohibited by law.
To submit a request, use the contact details in the Contact Information section. Goodlight AI may take steps to verify identity before processing a request. Authorized agents may submit requests where permitted by law, subject to verification and proof of authority.
Marketing Communications
Recipients may opt out of marketing emails by using the unsubscribe link in the message or by contacting Goodlight AI. Even after opting out of marketing communications, Goodlight AI may still send transactional or service-related messages.
Children’s Privacy
Goodlight AI services are not directed to children under 13, and Goodlight AI does not knowingly collect personal information from children under 13. If Goodlight AI becomes aware that it has collected personal information from a child under 13 without appropriate authorization, it will take reasonable steps to delete the information.
External Services
Goodlight AI websites and services may contain links to third-party websites, integrations, or services. Goodlight AI is not responsible for the privacy practices of third parties, and individuals should review the applicable privacy notices of those third parties.
Changes to This Policy
Goodlight AI may update this Privacy Policy from time to time. When changes are made, Goodlight AI will revise the effective date above and may provide additional notice where required by law. Continued use of the services after an updated policy becomes effective is subject to the revised policy.
Contact Information
Goodlight AI, LLC
United States
For privacy questions, requests, or complaints, contact: privacy@goodlightai.com