Insider insights from the Goodlight team
Curated findings from Goodlight research, customer conversations, and learnings from over 30 years in retail.
Don't Just Ask AI; Hire An AI Agent
More than just software, AI can be a digital employee.
Salima Nadira
Context Debt - The AI Trust Equation
Why your agents keep missing the obvious and what you can do about it.
Saptarshi Nath
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Don't Just Ask AI; Hire An AI Agent
More than just software, AI can be a digital employee.
Context Debt - The AI Trust Equation
Why your agents keep missing the obvious and what you can do about it.
Instacart doesn't just own your pricing, it owns the power dynamic
Be wary of handing over your relationship with shoppers.
Store Count Doesn't Matter, Service Does
Your shopper expects VIP treatment regardless of how many stores you have.
The AI Trust Equation
How to keep agentic AI from wrecking your P&L.
Overcoming the Fear Factor in AI Adoption
How leaders turn anxiety into trust - and trust into progress.
Retailers May Be Reading Sales Numbers Wrong
Why YoY and same-store sales can't tell you if your marketing worked.
Selling to Gen Z in Grocery
Personalization, without the creepiness.
Unreasonable Hospitality in the Aisle
What retail grocers can learn from the best restaurant in the world.
Personalization is the Engine Behind Higher Shopping Frequency
Effective messaging feels like service, not sales.
Stop Pushing Shoppers To Spend More
Do this instead.
If I Remove The AI, Does The Company Still Function?
The essence of being an AI-native company.
Navigating SNAP Cuts - What Independent Grocers Need to Know Now
Key risks, emerging opportunities, and smart moves during this period.
Choosing The Right AI Partner
A checklist to help you approach conversations with vendors.
Who Owns Your Data?
Third party e-commerce providers have control. Here's how to get it back.
The Engagement Gap in Loyalty Programs
Findings from an Australian study reveal startling numbers.
Are You Really Ready To Deploy AI?
Use our AIRA framework to find out.
Prompt and Circumstance - Practical Uses of AI for Any Employee
Introducing a simple 5-step prompting method to derive value from AI.
Gen Z, Private Label, and AI, The Signals Defining Retail's Next Chapter
Takeaways from the dunnhumby Retail Innovation Forum.
Why AI Projects Fail
...and how to make sure yours doesn't.
Signals, Strategy, and Structure In The Age Of AI
Plus, seven top frustrations by today's retail leaders.
Retail Learnings from Q2 2025
What retailers can do to compete with big box stores in today's tariff-impacted economy.
Five Proven Ways Retailers Are Winning with AI
Practical and accessible AI moves you can already make today.
AI Is Retail's Next Leadership Advantage
Brands like Publix and H-E-B are already leading the way. Will you act fast enough?
The Silent Signals Hiding in Your POS Data
How the smartest retail teams are turning raw transaction data into a competitive advantage - with a little help from AI.
Demystifying AI for Independent Retailers
Understanding artificial intelligence, defining buzzwords, and highlighting why regional retail chains should pay attention.
The Essence of the "AI Revolution" for Grocers
AI companies are approaching grocers all wrong. Here's why.